Thefin.com: What's your opinion?
After further review, thefin.com turns out to be a better effort that I had originally thought.
First, let me tell you what I like. As Jason points out, there are some really interesting aspects to the "Find a Charter/Guide area. It's a nice interface to find a charter. However, I did have some difficulty finding a New York charter by using the map function...it was too cluttered. Using the zip lookup worked very well.
The videos are great! Watching them really gave me the itch to get back to the surf.
However, I must say that the site is still lacking something important. Even after I login I don't get the feeling anyone in the site has a connection to me. This is probably due to the newness of the community. If I were running the site I would recommend pushing relationships as soon as I registered...show me people who are related to me by geography, fishing types, etc.
If he is worried about the chicken/egg problem, I would recommend a direct online marketing campaign that targets registrations. Do some SEM and have the users hit a registration page immediately. Your registration conversions would be higher and that's what it's all about. Build relationships and show users who they are related to.
Let's give this guy the chance to show us he can make a great fishing SNS website. Go to thefin.com and register. The more of us there, the better the site will be...hopefully!
I want to hear from you. Please post to my blog and tell me what you think about the site.
Capt. Kevin
First, let me tell you what I like. As Jason points out, there are some really interesting aspects to the "Find a Charter/Guide area. It's a nice interface to find a charter. However, I did have some difficulty finding a New York charter by using the map function...it was too cluttered. Using the zip lookup worked very well.
The videos are great! Watching them really gave me the itch to get back to the surf.
However, I must say that the site is still lacking something important. Even after I login I don't get the feeling anyone in the site has a connection to me. This is probably due to the newness of the community. If I were running the site I would recommend pushing relationships as soon as I registered...show me people who are related to me by geography, fishing types, etc.
If he is worried about the chicken/egg problem, I would recommend a direct online marketing campaign that targets registrations. Do some SEM and have the users hit a registration page immediately. Your registration conversions would be higher and that's what it's all about. Build relationships and show users who they are related to.
Let's give this guy the chance to show us he can make a great fishing SNS website. Go to thefin.com and register. The more of us there, the better the site will be...hopefully!
I want to hear from you. Please post to my blog and tell me what you think about the site.
Capt. Kevin


2 Comments:
Thanks Kevin "If I were running the site I would recommend pushing relationships as soon as I registered...show me people who are related to me by geography, fishing types, etc." I totally agree here and have been trying to get something together that speaks to this. I hope to have a simple solution up this week. Thanks again for the 2nd look!
BTW, weekend fishing the tournament was tough. A few mid 30s were caught at the bluffs (not by me ;). I did find fish all to myself on Saturday night but nothing worth weighing in. Just finding them to myself in that crowd was good enough!..
Jason, you're onto something...keep at it and it will happen. Push those registrations even if you don't have the associations built in yet. You can alway pull people back in with your newsletter. It's the data you need before all. If you ever need some help, let me know. I'm not cheap, but I do have a few sites under my belt ;-)
You know, I fish Ditch often...down by the cliffs. I'm usually dropping in at about an hour before light and I'm finished a couple of hours later. It's not as productive as the end, but I have the place to myself many times. That's what it's all about to me.
Shoulder to shoulder at the point, fighting for an opening...no thanks.
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